Skittles Proved Weird Marketing Works - Here’s How
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Skittles Proved Weird Marketing Works - Here’s How
Skittles USA built one of the most iconic marketing campaigns in the world by getting weird and staying weird. Their Taste the Rainbow slogan gave creatives complete freedom to experiment with strange, funny, and unexpected storytelling. From the “Midas Touch” candy transformation ad to replacing their 2019 Super Bowl commercial with a one ...
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