Which @joico purple shampoo is best for you?⁣ 💜 ⁣ 1️⃣ #BlondeLife Violet Shampoo:⁣ ⁣ What it does: ⬇️⁣ ➖ removes build-up and brassiness on cool blonde hair.⁣ ➖ banishes undesirable yellow tones so blondes stay nice and icy.⁣ ⁣ Who it’s for: ⬇️⁣ ➖ the blonde whose last visit to the salon was a 1-2 weeks ago.⁣ ➖ someone who has been swimming regularly and the toner has started to fade a bit.⁣ ⁣ When to use it: ⬇️⁣ ➖ 2 to 3x a week (leave it on for 1-3 min).⁣ ⁣ ⁣ 2️⃣ #ColorBalance Purple Shampoo:
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“I think I truly found my passion with these tones 😍 @joico I just want to say bravo for the WC series it was really a game changer in the copper red tones. It’s so versatile and gives me a much wider range of mixing opportunities without having to over think my ratios.” - Elba Rose ♥️✨ @‌elrosehair #Joico Formula on pre-lightened hair: Joico LumiShine Demi-Permanent Liquid Color 6CCR 5WC with 5 Volume Joico LumiShine Developer #JoicoLumiShine #haircolorist #hairinspo #cosmoprofbeauty #saloncen
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