Google's new Performance Max features include better audience targeting, enhanced asset insights, and smarter acquisition ...

You can now fine-tune Performance Max campaigns with long-awaited controls over devices, keywords, and age targeting.

Clicks are disappearing, awareness is eroding, and top-of-funnel content is losing visibility. Here's how to adapt before you ...

Your SEO career depends on more than tool usage. Find out what it takes to become an AI-native SEO and lead the future of ...

Advertisers targeting EU audiences must brace for sweeping new political ad limits and mandatory self-declaration – or risk ...

Google Ads now counts sitelinks toward ad strength in Performance Max, pushing advertisers to prioritize their inclusion.

Google is turning up the dial on AI-powered ad creative, pushing automated image and video enhancements live in Demand Gen by ...