LONDON (AP) — A routine moment of crowdwork at a Coldplay concert went viral last week when a couple tried to avoid the spotlight after they were caught hugging on the jumbotron. Internet sleuths quickly figured out that they were the CEO and chief people officer of a little-known tech company called Astronomer.

The Coldplay kiss cam scandal highlights the decline of concert etiquette, where viral moments overshadow the cathartic experience of live music.

The IT company CEO captured in a widely circulated video showing him embracing an employee at a Coldplay concert has resigned. Andy Byron resigned from his job as CEO of Cincinnati-based Astronomer Inc., according to a statement posted on LinkedIn by the company Saturday.

Coldplay's concert at Gillette Stadium on Wednesday took an unexpected turn when a couple caught on the jumbotron sparked debate online.

Astronomer CEO Andy Byron's alleged affair exposed at a Coldplay concert becomes sports world joke as the Phillies and other teams reference the controversy.

The sold-out Camp Randall Stadium concert in Madison July 19 was the first following that awkward Coldplay concert moment that's gone viral.

Well, something of the sort occurred at the Coldplay concert at Gillette Stadium Wednesday night and “awkward” doesn’t begin to describe the moment.

REO Speedwagon's Bruce Hall adapted the lyrics from the band's 1980 hit 'Take It on the Run' to fit one of the week's buzziest viral stories.