Now, Coffee mate is entering the cold foam space with three exciting new flavors, each featuring 25 percent less sugar than ...

CEO Brian Niccol announced that the coffee giant plans to fix its menu and pricing as it seeks to boost traffic and turn ...

Starbucks’ new CEO Brian Niccol has a Herculean task in front of him to change the dire state of affairs that the world’s largest coffee chain is currently brewing in.

As part of the communication strategy, Niccol said Starbucks must reintroduce itself. “We’re fundamentally changing our ...

Starbucks’ new CEO Brian Niccol spoke for just about six minutes in a pre-recorded video released Tuesday afternoon. In it, ...

The java chain reported sales that fell for the third quarter in a row and suspended its guidance for the full fiscal year ...

When there's a chill in the air, it's hard to resist the classic flavors of fall. And there are some fun ways you can revamp ...

The coffee chain reported its preliminary results Tuesday, citing softness in North America revenue, specifically a 6% decline in U.S. comparable store sales. Starbucks' (SBUX) China comparable store ...

SEATTLE — It’s not uncommon for poorly performing publicly-traded companies to issue preliminary financial results to offset ...

Starbucks shares dropped in premarket trading on Wednesday after the global coffee chain suspended its 2025 outlook and ...

Jamie Dimon and Bill Gates are quietly supporting the vice president rather than issuing a public endorsement, a sign of how ...

Like his counterpart at Nike Inc., where new CEO Elliott Hill also withdrew the company’s outlook for its fiscal year, Niccol is in effect carrying out the classic corporate “kitchen sinking.” This ...