Amazon has undergone a major aesthetic overhaul, combining over 50 sub-brands to form one unified brand identity. Spanning 15 global markets, Amazon's new branding is a concise and considered update ...
All three of these corporate behemoths’ updated wordmarks are somewhat heavier than their predecessors, while not representing radical changes. Unlike Walmart’s brutalist look of a generation ago, ...
Illustration picture shows the Amazon logo on the building of Amazon Logistics, in Antwerp, on Thursday 30 October 2025. BELGA PHOTO JONAS ROOSENS (Photo by JONAS ROOSENS / BELGA MAG / Belga via AFP) ...
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