After a nine-year hiatus, McDonald's brought back the popular Snack Wrap to overwhelming customer response, causing temporary ...

The fast-food giant underestimated how well the product would sell in its early days, which prompted shortages and frustrated ...

TAMPA, Fla. (WFLA) — McDonald’s is giving Florida customers the chance to rediscover a fan-favorite “snack” for free.

There’s been plenty of anecdotal rumblings about the success of McDonald’s July 10 Snack Wrap launch. Some stores, according ...

McDonald's fans came out in full force to celebrate the return of the beloved Snack Wrap, even causing a shortage of ...

When it comes to fries or chicken sandwiches, fast food connoisseurs tend to have non-negotiable favorites. Those same folks ...

Those early Snack Wrap buyers are loyal McDonald's customers. Numerator found that the survey's average respondent has ...

I tried McDonald’s new Snack Wraps featuring Ranch and Spicy McCrispy strips—here’s my honest review and what fans are saying ...

McDonald's brought back the fan-favorite Snack Wrap on Thursday, July 10, at restaurants nationwide. First introduced in 2006 ...

There’s a concept in psychology known as “hindsight bias.” It’s the idea that if you ask people if they think they could have ...

Snack Wraps disappeared from most McDonald's back in 2016 as the company slimmed down its menu. Once they were gone, fans ...

I compared the new McDonald's Snack Wraps with Popeyes' chicken wraps. The fan favorite was more flavorful.