New research suggests advertisers and agencies are shifting YouTube into their TV budgets and out of "online video" and ...

A survey conducted on Android Authority shows people overwhelmingly support regulatory measures against YouTube's long, ...

YouTube has spent the past seven months iterating and then quietly rolling them out to buyers via Google’s Merchant Center ...

YouTube is cracking down on ad blockers, but don't pull your hair out when commercials interrupt your videos. There are ways ...

Users that are unwilling to pay for YouTube Premium have found other ways to avoid ads, including using ad-blockers, alternative apps, and even refreshing ad segments until a shorter one appears.

Sixty-nine percent of media executives in a recent report said advertising on YouTube for TV "will be used in more CTV campaigns than ever before." ...

Google's Demand Gen now powers Shoppable CTV that enables viewers to browse and purchase products while watching YouTube ads ...

One country is passing new rules that limit platforms like YouTube from running unskippable ads longer than five seconds!

YouTube has announced some updates to its Advertiser Friendly Content Guidelines in order to allow for broader monetization ...