Geodesix, a new data marketplace that provides AI systems with licensed commerce content and a clear economic model for publisher compensation. Developed through Impact Labs, impact.com's innovation ...

The Competition and Markets Authority has asked Google to build in an opt-out feature for publishers that would allow them to restrict their content from being used in AI Overviews or to train AI ...

AI-driven tools have sharply increased the volume of advertising in mobile gaming, intensifying competition for player attention and raising the cost of ...

Yahoo debuts Scout, a new AI-powered answer engine built on Anthropic’s Claude, as the company bets its data and scale can compete in the evolving AI search market.

Valued at $217.5 billion by market cap, AppLovin Corporation (APP) is a technology company focused on mobile app marketing, ...

Advertising tied to AI answers might end up being exactly the leverage publishers need to make their case for compensation.

The Freeduhm.com and AdPlunge alliance strengthens programmatic capabilities and unlocks scalable revenue growth for ...

According to its new privacy policy, TikTok now collects more data on its users, including their precise location, after ...

When short sellers circle a stock, it usually signals more than routine skepticism. These investors make money by betting a ...

OpenAI has begun testing advertising in ChatGPT. Ad experts said OpenAI will need to prove a chatbot can actually sell.

The data also revealed that holiday travel demand concentrated in major metro hubs. Chicago emerged as the top destination city, attracting 737,142 inbound travelers during the period analyzed, far ...

By combining LG Ad Solutions' audience viewing experiences and first-party CTV inventory with Aarki's deep neural ...