Victor Wembanyama moved up to fifth but the old guard still tops the list. The Celtics led in team merchandise sold.

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Golden State Warriors star Stephen Curry continues to lead NBA jersey sales, securing the top spot for the first half of the ...

In the top 5 list, four players repeat from last year. We've reached the second half of the NBA season with two teams comfortably leading their conferences. In the East, the Cleveland Cavaliers (36-7) ...