There was a time when LEGO meant building a little car, smashing it into a wall, and calling it a day.Then we grew up.And ...

Several months back, the LEGO Ideas people asked fans to submit designs for sets celebrating the 1990s. The winner of the “Build Your Nostalgia” challenge has just been announced: it’s a big, ...

While the Lego Group has dipped its toes into tech waters before, the company hasn’t strayed far from its analog roots. But on Monday, the 94-year-old company unveiled a new product line that embraces ...

LEGO is launching a new smart bricks system that its describes as its “most significant” new product since 1978. The new “SMART Play” system is fully compatible with LEGO’s existing ecosystem.

LEGO has announced a huge update to its bricks, which the company is calling "one of the most significant evolutions" it's made in 50 years of LEGO history. According to its official press release, on ...

But some argue new ‘Smart Play’ technology undermines the Danish construction toy’s gift for harnessing a child’s own imagination It may be time to retire that hyperspace zoom noise you perfected ...

Lego is looking to bring your creations to life. On Jan. 5, The Lego Group unveiled its new SMART Play bricks, tags, and mini figures at the Consumer Electronics Show, or CES 2026, in Las Vegas, which ...

At CES 2026, Lego has announced the upcoming launch of the Lego Smart Play system, an interactive technology the company is calling the biggest evolution to Lego bricks since the introduction of the ...

Lego's new Ninjago Legacy 15th Anniversary building sets are selling out fast at major retailers. Launched January 1 alongside a bunch of other Lego Ninjago playsets, the trio of commemorative models ...

From the moment 4-year-old Cameron first stepped out into Glimmer in Spyro 2, he knew video games were going to play a central role in the rest of his life. Though he never planned to make it the ...

Lego's Chief Product and Marketing officer announces the Lego Smart Brick at CES 2026. (Nathan Ingraham for Engadget) The Lego Group is set to host its very first press conference at CES 2026 later ...

For over 70 years, kids (and adults) around the world have spent countless hours building anything they could possibly imagine out of Lego. In that time, the toy company has evolved its products to ...