Fernet-Branca doesn’t give a damn about its bad reputation. These are a small handful of the countless less-than-glowing things said of Fernet-Branca, invented in 1845 by self-taught herbalist ...

Add Yahoo as a preferred source to see more of our stories on Google. Courtesy of FRATELLI BRANCA DISTILLERIE Among bartenders and the cocktail-savvy, Fernet Branca is a bitter amaro with a reputation ...

Kayla Quigley, bar manager at Citizen Public House, remembers her first dram of Fernet Branca—and it is not a happy memory. “I was like, why does everyone drink this?” she says, laughing. She was at ...

Inspired by the Past and Driven by the Future, the Cult-Favorite Amaro Brand Honors Its Iconic Legacy with a Second Limited Release in the U.S. Market NEW YORK, Aug. 12, 2025 /PRNewswire/ -- ...

Your first sip of Fernet Branca, an Italian liqueur, will be akin to waking up in a foreign country and finding a crowd of people arguing in agitated, thorny voices outside your hotel window. It’s an ...

Fernet Branca, since it was invented in Milan 175 years ago, has been many different things to many different people, but the one thing it has always been to everyone is intense. Brashly, ...

This month’s Remix was inspired by a friend’s dilemma – a dilemma shared, I suspect, by many. As our friend offered us pre-dinner drinks, he waved to his bar and admitted that he had no idea what to ...