News

Vodafone starts blocking ads on sites that promote hate speech and fake news The rules come into effect today and have been added to the group's ad transparency and integrity policy ...
This week, Vodafone Group has been ordered by the ASA to discontinue a trio of recent ads, with the regulator calling the ads “misleading” The ads, which were challenged by Vodafone’s rival BT, claim ...
Vodafone’s ads attempted to blur the lines between the peak speeds of several “unlimited” plans, initially suggesting that customers could get 5G service “from only £23 ($30) a month ...
The mobile operator is introducing a whitelist to stop its ads appearing on sites whose “predominant purpose” is to create hate speech or fake news.
Today, global telecom Vodafone has taken a similar stand by blocking its ads from appearing on sites that promote fake news and hate speech.
Vodafone said it chose to use "sync speed" – the speed received by a customer's router – as a measurement because it was the speed that both the provider and network Openreach were able to control.
Ready?", Vodafone is asking in a new campaign it hopes will capture a sense of optimism about technology, an association mobile operators have to some extent lost in recent years to the likes of ...
The Advertising Standards Bureau (ASB) has ruled that Vodafone's (VHA) latest advertisement for its Infinite mobile phone plans fell in the realm of bad taste, encouraging cyber bullying and the ...
This program has expanded its mobile ad platform to its full 18-country footprint. Vodafone ran 2,000 ad campaigns in the last year using a range of text and multimedia formats.
Vodafone is also considering including ads on its Vodafone Live! portal content as part of its advertising strategy while the company has previously announced an advertising partnership with Yahoo!.
Legendary Star Wars character Yoda is to appear in a new TV ad campaign for Vodafone, showcasing the UK mobile giant's in-store RED Box. The 900-year-old Jedi Master will front a series of 60 ...
Vodafone-Idea (Vi) has announced the launch of its own ad-tech platform, Vi Ads. Claimed to be powered by Artificial Intelligence/Machine Learning, the adtech platform aims to offer marketers a ...