Fitting rooms are like the eye of a hurricane, where you would expect peace and tranquility. Just you, your selected outfits, and the anticipation of seeing them on yourself. Here are 15 stories where ...

NEW YORK – An Oak Labs executive at Forrester’s CXNYC 2016 revealed how major retailers, including Ralph Lauren, are transforming their fitting room experiences with interactive touchscreens, ...

Though shopping is a major part of digital life, buying clothes online is still a somewhat fraught experience. Trying clothes on at the store is still an integral part of the shopping experience, ...

It seems like every year since the pandemic began, experts in retail and ecommerce have encouraged brands to focus and evolve their digital offerings. And it makes sense why: that initial investment ...

Virtual fitting rooms are set to transform the retail industry. The virtual fitting room market was valued at $4.03 billion in 2022 and is forecast to reach $18.31 billion by 2030. The growth and ...