The landscape of customer support, customer care and customer service has changed nearly overnight. Customers now expect a nearly real-time response to any concern they express via social media or on ...

Following the fuss and bother of earlier this week, Adobe now appears to be making moves to get closer to its customers. Lambert Walsh , Adobe Vice President, Technical Services, has penned an open ...

Customers’ interactions with the brands they favor, and their expectations for relationships with those brands, have changed forever. To be successful today, brands must improve the entire range of ...

ServiceNow Inc and Adobe Inc said on Tuesday they will make their software systems work together in an effort to improve apps used by customer service representatives. ServiceNow has long made ...

Adobe Inc. today added a new tool to its Adobe Analytics offering that’s meant to give companies more advanced insights into their customer’s behavior. The new offering, Customer Journey Analytics, ...