Fold7 creative Philippa Baines’s own health struggles helped inspire her team to create an impactful, London marathon-themed ...

The Drum catches up with Digitas’s Amy Lanzi at Possible in Miami to hear how the merging of data, AI and storytelling will ...

With a bit of insight from Koto founder James Greenfield, we take a look at the task the agency faced in taking a $1.97tn ...

The AKQA founder is back with a lean new independent agency – and some strong words on the “bloated” holding company world he ...

Programmatic transactions involve multiple parties, each taking their cut. Marcus Pratt of Mediasmith explains how different ...

We catch up with the insurance company and its marketing company, Claritas, to hear how generative AI transformed their ad ...

The martech world is full of jargon, overlapping platforms and tech hype – but most marketers just want to know what works, ...

Mats Bredborg, head of customer cluster utility at Volvo CE, shares how storytelling, bold marketing and a relentless push ...

Agnitio.ai debuted as a plug-and-play AI tool built to streamline ad operations and give brands full control of their data.

‘The Poetics of Everyday’ plays into ‘outfit of the day’ culture and features a host of models, including Amelia Hamlin, ...

Yet, like anything in ad tech, curation isn’t completely fool-proof. The quality of the audience data being inserted into the ...