This interview is part of the Inside the Mind of the CxO series, which explores a wide range of critical decisions faced by chief executives around the world. In 2005, when nature enthusiast Martin ...

Why does Fjällräven cost so much? 🌱 From Arctic fox conservation to sustainable production methods, this iconic Swedish brand blends high quality with eco-conscious practices. But is it worth the ...

Forbes contributors publish independent expert analyses and insights. I'm a freelance writer specializing in retail and ecommerce. Swedish outdoor brand Fjällräven recently launched a new program ...

We really liked the High Coast Foldsack 24 as an everyday backpack. Fresh colors, slim, light, and flexible to use. The workmanship is excellent and the price is reasonable. The name already reveals ...

The Swedish outdoor clothing brand has tapped Archive to power the program, which will allow consumers to buy and sell bags, gear and apparel. Fjällräven’s peer-to-peer resale marketplace “aligns with ...

Building out its brick-and-mortar footprint, Swedish outdoor apparel brand Fjällräven has opened its first brand store in Palo Alto, California. The location opened Aug. 11, and the brand is planning ...

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We independently review everything we recommend. We may get paid to link out to retailer sites, and when you buy through our links, we may earn a commission. Learn more› By Maria Adelmann Maria ...