WWE toys have captured the hearts of millions of wrestling fans ever since the Wrestling Superstars line was released in 1984 by toy-makers, LJN. These were the first action figures based on ...

For anyone who grew up in the ‘80s and ‘90s, stepping into Matt Cardona’s toy room is the closest thing to time traveling. But for newcomers, it is first a lesson in caution. Once you’re inside, it’s ...

One of the ways in which WWE connects with its audience is by creating products that fans, and in particular kids, can take home with them to celebrate being a fan of WWE or of particular WWE stars.

Wrestling is huge, and the WWE is a massive part of why it is. With iconic figures like Andre The Giant and Hulk Hogan to modern legends like John Cena, Roman Reigns, and Rhea Ripley, there are tons ...

Price increases to at least some of Mattel's best-selling toys are probably coming later this year as a result of Donald Trump's tariffs, toymaker Mattel said Monday evening-and those likely include ...

HICKSVILLE, N.Y. -- Before Zack Ryder and Curt Hawkins became the youngest WWE tag champions in history, traveled halfway around the globe together, and grew to be as close a pair of friends as you ...

Mattel will enter WWE‘s ring for another five years, with the world’s largest toymaker pinning down a new deal to become the wrestling company’s master toy licensee through 2019. Financial terms of ...

What a year for ridiculous action figure releases! Every year, WWE's partnership with toy giant Mattel results in a number of incredibly detailed and articulate action figures that are sold all over ...