Procter & Gamble licensee Kaz USA is making its first foray into mobile with a new wireless smartphone thermometer and companion application to help moms track the health of their families. The Vicks ...

Vicks, subsidiary of Procter & Gamble, which offers cough medicine and cold relief products, has announced that it will start selling a smartphone-connected thermometer. The thermometer, called Vicks ...

Vicks announced the launch of its new Vicks SmartTemp wireless smartphone thermometer, the the first bluetooth enabled thermometer that comes with a companion app. Procter & Gamble announced the ...

An image of a mother taking her baby's temperature. Getty Images. During cold and flu season, parents should have a reliable thermometer on hand—especially as COVID-19 still spreads across the country ...

Mobile campaigns are getting increasingly targeted through layering of identifiers like location, age and gender. An effort for a new thermometer serves ads only to expecting moms and those with ...