GoPuff customers can enter to win a live taping of a Skittles Super Bowl commercial starring Elijah Wood on their front lawn.

The actor tells PEOPLE he found the concept for the new Skittles Super Bowl ad “really thrilling and fun” and “also a little ...

The candy brand announced that it will replace its traditional Big Game TV ad with a live, in-person experience starring ...

The Mars candy brand will hypertarget its big game spot to promote a partnership with delivery platform Gopuff.

Amid increasing backlash over AI-generated ads, this commercial will be decidedly real, and likely very weird.

Not long to the Super Bowl and the ads have started to appear, not least this extended teaser for Skittles featuring Elijah ...

Skipping the in-game buy, the Mars brand is betting on experiential weirdness, last-mile delivery and livestream culture.

Skittles is shaking up Super Bowl ads with a live commercial featuring Elijah Wood, visiting a lucky winner's home during the ...

With 'The Hunt for Gollum' on the horizon, Wood talks about Frodo's possible return and the Skittles Super Bowl commercial ...

Skittles is getting back into Super Bowl stunts, this time forgoing an in-game broadcast buy and instead hiring actor Elijah Wood to perform the commercial for a contest winner at their front door.

Skittles announced it's partnering with GoPuff for a contest that could bring a live commercial right to a lucky winner's ...

I’m a magical creature that can be summoned by a horn to deliver Skittles.” Wood said. #Skittles #Super Bowl #ElijahWood ...