The brand debuted with five K-beauty-inspired SKUs, but has plans to expand in the future. Actor and serial entrepreneur Shay Mitchell launched her newest venture this week: Rini, a K-beauty skin care ...

Shay Mitchell and Esther Song just launched a new skin care line for kids, sparking conversations about the necessity of the products for children. The duo launched their new brand, Rini, on Nov. 6.

Shay Mitchell is facing backlash for her latest business venture Rini, a skin-care line developed for children. On November 6, the Béis mogul and Pretty Little Liars star launched a new line of sheet ...

Nearly two years after “Sephora tweens” made headlines, some companies are eyeing an even younger demographic. By Callie Holtermann Brittany Ouyang does not do much to perfect her 3-year-old ...

Girls are bombarded on social media with advice from influencers touting elaborate skin care routines with high-priced serums, mists and creams. But what is the right skin care routine for preteens?

When Glamour executive editor Natasha Pearlman received her nine-year-old daughter’s Christmas list, it looked like it was copy and pasted from a beauty influencer’s Amazon storefront. At the top wasn ...

Skin care isn't just for grown-ups. While children don't need a medicine cabinet full of fancy skin-care products, parents do need to be aware of their kids' skin-health needs — and signs that they ...

Actor and serial entrepreneur Shay Mitchell launched her newest venture this week: Rini, a K-beauty skin care brand designed specifically for children that “families can trust.” The company is already ...