Restaurants looking for new ways to engage and inform customers may benefit from incorporating augmented reality (AR) technology into their menus, according to new research from Washington State ...
LAS VEGAS, NEVADA - JANUARY 04: TCL Mobile Chief Marketing Officer Stefan Streit wears a pair of TCL RayNeo X2 augmented reality (AR) glasses as he speaks at a TCL press event at CES 2023 at the ...
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The global augmented reality and virtual reality in healthcare market is poised for rapid expansion, projected to grow at a robust compound annual growth rate of nearly 30–35% over the coming years.
The surgical landscape is ever-evolving, and cutting-edge technologies are constantly emerging. With AR being such a new undertaking, many doctors wonder whether it is accurate or reliable. In this ...
How can physical goods be endowed with digital content? What is phygital marketing, and why will everyone be involved in it in the next five years? Here’s what you need to know. The emergence of ...