Are you a print subscriber? Activate your account. By Garett Sloane - 45 min 36 sec ago By Parker Herren - 1 hour 5 min ago By Ad Age Studio 30 - 3 hours 3 min ago By Ad Age and Creativity Staff - 3 ...
For the next wave of its brand refresh, Ocean Spray is introducing a new tagline, and a new character. The brand is launching a “Just Add Cran” masterbrand campaign introducing the titular tagline ...
How and why agencies are introducing new trainings on basic communications skills. Brand Marketer of the Month—Air Transat’s new VP turned World Cup sticker shock into a breakthrough brand campaign ...
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