According to HSBC, the Chinese O2O (online to offline) market is more than $150 billion in size with just 4% internet penetration. The online portion of this market surged 80% year on year to $47 ...

Despite its exceptional growth and the role it has played in transforming the retail landscape, ecommerce only accounts for about 5 percent of all retail sales. The main reason the majority of ...

Alibaba Group Holding Ltd BABA has been promoting its recent $4.63 billion investment in consumer electronics retailer Suning Commerce Group Co Ltd as its latest push toward “O2O.” O2O is a buzzword ...

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. China’s e-commerce industry is no longer just about selling goods on the internet. As internet penetration has ...

LAS VEGAS — Tire dealerships concerned about competition with online tire sales should look at the trend as an opportunity to build in-store traffic by developing an O2O (online-to-offline) strategy.

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. Consumer demand for convenience and restaurateur demand for low-cost marketing should underpin long-term growth ...

It would seem the hype in the lead-up to Singles Day was justified, with Alibaba posting a record $17.8 billion in online sales, easily surpassing the $14 billion record set in 2015. A startling ...