WNBA All-Star A'ja Wilson's signature Nike A'One basketball shoe is 49% off online in two colorways for a limited time.

Kevin Durant is giving back to his beloved Longhorns. The NBA icon, who has made a massive $500 million from his legendary ...

Texas women's basketball star Madison Booker tabbed as first Longhorn to be a part of a new NIL deal with former men's star ...

Las Vegas Aces star A’ja Wilson is launching her second Nike signature line with a new performance basketball shoe and ...

NBA star Kevin Durant is venturing into the NIL space. He has launched a program at Texas in partnership with Nike, and women ...

Kevin Durant is one of the NBA’s true veterans. In his 19th season with the Houston Rockets, he still influences the game on ...

This sponsored article was provided by a partner and is not editorial content from Los Angeles Magazine or the Engine Vision Media Network. Basketball courts, competition and more will once again be ...

The Nike LeBron 21 is a standout in the LeBron line, engineered to cater to players who require versatility and comfort on the court. A remix of the LeBron 20, this model in the list of best Nike ...

Just weeks after sharing an initial tease during a workout, Nike and Aces' A'ja Wilson have officially revealed her upcoming ...

The 2024-25 NBA regular season is barely a month old, and there has already been a surplus of drama on the court. One of the more longstanding rivalries is between a player and a sneaker brand. Boston ...

Forbes contributors publish independent expert analyses and insights. Tim Newcomb covers tennis gear/business, stadiums and shoe tech. Ever since Nike NKE introduced air-supported cushioning to its ...

Nike basketball shoes are recognized for their innovative cushioning technology. According to Nike, their basketball shoes combine support, comfort, cushion, and traction. Some of their shoes feature ...