A few years back, when mobile advertising debuted, advertisers eagerly embraced it, because they could see how quickly media consumption was shifting, especially among younger consumers. Unfortunately ...

The healthcare industry is increasingly turning towards mobile solutions. Stakeholders from across the healthcare space -- providers, vendors and payers alike -- want to know how to maintain the edge ...

Mike McHugh is president of DMI’s Government Digital Solutions Group. To better serve constituents, agency leaders have been doing some serious thinking about which tools and approaches will create a ...

The mobile gaming industry has enjoyed historic growth since 2020, albeit at a reduced rate post-pandemic. According to Udonis.co*, the global games market size and growth, including mobile games and ...

In Part 1 of this series, we shared data that made it clear that the desirable demographics of smartphone and tablet users heighten the need for a strong mobile strategy now. But we believe, and have ...

It’s no secret that the mobile shopping revolution is here. In fact, it’s been here for quite some time, but even though consumers are rarely seen without their smartphones in hand, retailers have ...

Smartphones are ubiquitous these days. People have near-constant access to their phones, using their mobile devices to shop, research purchases, compare prices and more. Small businesses need a mobile ...

To say mobile is now a big part of a brand’s marketing strategy would be like saying a child gets pretty excited when his/her birthday nears. It’s pretty obvious. But there is research out that says ...

Lenovo announced a smartphone on Wednesday that executives said would be at the center of expanding the company’s mobile strategy worldwide. The device, called the Lephone, was shown at the ...