Over the years I’ve had the pleasure of working with high school and college students as they carve out careers for themselves. Students often ask me what skills are important to bring to their first ...

A marketing manager heads up a marketing department or a project or product team within the marketing division of a company. Using budgets allocated by the company, he helps develop and lead ...

The convergence of tech and marketing has organizations looking for the talent capable of balancing both. With technology playing an ever-increasing role in the lives of marketers, we decided to ...

Effective communication skills are critical for those seeking success in public relations or marketing. However, effective public relations and marketing professionals are rarely experts in all areas ...

As the CEO of a marketing company actively hiring, I've had to inform many people that they have not been selected for an interview. Every “rejection” email I’ve sent has forced me to identify what it ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Has the market for marketers heated up? Short answer: Yes. Slightly ...

For the first time in recent marketing history, artificial intelligence (AI) ranks first among the most important skills. This area includes: Campaign automation. Dynamic personalization. Predictive ...

Explore the essential skills marketers need to navigate the evolving landscape of AI and LLMs, from data curation to storytelling and more. In the poker game of digital technology, many professionals ...

If you’ve interviewed marketing candidates straight out of college, you’ve likely noticed a surprising trend. These rising young professionals may be sharp, thoughtful digital natives–but all too ...

As marketing technologies, channels, and platforms evolve, the skill sets of digital marketing professionals must evolve as well if businesses are to be able to successfully execute digital marketing ...

Leela Gill is a thought leader and VP of Marketing for Intelligence Node, with 15+ years of experience in Retail, FinTech and HR Tech. We are all familiar with traditional marketing tactics, whether ...