Licensing agency WildBrain CPLG has secured its first wave of licensees in the US and Canada for Moose Toys’ mega hit, Magic Mixies. These partnerships build on the global success of Moose Toys’ core ...

Following the brand’s success on YouTube with over 12m views, two Magic Mixies specials are now available on streaming giant Netflix. Moose Toys’ Magic Mixies brand, which has dominated toy lists seen ...

Continuously changing trends are common in nearly every aspect of life, from fashion to electronics to beauty. Toys also follow this pattern, and this season’s hottest toys all have one thing in ...

For this week’s “Don’t DillyDally,” we’ve surfaced a range of things we’re sure will sell out, including the first drop of Ikea’s 80th-anniversary collection, the newest interactive toy from Magic ...