On Monday I shared my first impressions of Microsoft’s updated Hotmail, their free, web-based email service. Today I go into a little more detail about what is, and isn’t, possible in Hotmail. On ...

For over a year now, email deliverability experts have been talking about the 'fact' that ISPs use engagement metrics (typically not defined by these so-called experts) to determine inbox placement.

Hotmail has been releasing new features to combat gray mail over the past year that have left marketers wondering if they’ll have an even harder time reaching the inbox. The good news is, the changes ...