CARLSBAD, CA--(Marketwired - Sep 22, 2014) - Razer™, a world leader in connected devices and software for gamers, today announced the open beta for Razer Synapse: Stats & Heatmaps, a software feature ...

Understanding your audience is crucial to a games success and knowing how that audience engages with your game can be incredibly important to retaining and satisfying players. If players are having a ...

Is your landing page engaging your target customers? How can you increase ROI without increasing marketing budget? Both of these questions can be answered by a well set on-site analytics routine. You ...

Heatmaps represent user engagement data on your web page in a graphical form. They were introduced by Cormac Kinney, the software maker, to help traders beat the market. Today, marketers use heatmaps ...

If you would like to display data in a more visually pleasing and easy to understand way. An Excel heatmap is a data visualization tool that uses color coding to represent different values in a range ...