Whether you’re a social media newbie or a seasoned pro, hashtags can be a powerful tool for businesses looking to increase their online presence. Let’s start by defining hashtags. A hashtag is a word ...

The evolution of business-to-business (B2B) advertising has changed over the decades. Previously, businesses would spread the word about their services by sharing business cards, postcards, mail ...

What do Facebook hashtags mean for marketers? The short answer: Nothing, yet. That’s because they aren’t rolling out to all users for a while. Once they do, there will be substantial implications for ...

Are you #tagging your business’s posts on Facebook and clicking #hashtags the way you do (or are supposed to do) on Twitter? No? Neither is anyone else, it seems. The nascent feature, which rolled out ...