Returns for the stock were 65% in 2021, -39% in 2022, and 59% in 2023. In contrast, the Trefis High Quality Portfolio, with a collection of 30 stocks, is considerably less volatile.

Despite the strong outlook, there are notable risks. In the inflation-led 2022 downturn, GOOG stock dropped 44.6%, declining from a high of $150.71 on November 18, 2021, to $83.49 on November 3, 2022.