Successful sportswear brands are no longer purveyors of just clothing and equipment for sports. They are now fashion brands. And footwear brands. And media publishers. And high fashion collaborators.

As yet another indicator of how musicians can outrank athletes in terms of marketing deals, FILA has inked an agreement with South Korean boy band BTS as global brand ambassadors. The seven-member ...

The collection, which dropped on Oct. 4, is inspired by the late rapper's style. By Latifah Muhammad All products and services featured are independently chosen by editors. However, Billboard may ...

Fashion-forward, sporty and cozy attire, affectionately known to the industry as ath-leisure, has proven to be a trend that is here to stay, especially among streetwear and fashion enthusiasts. FILA ...

Fila has returned to its former home in Biella, Italy to open its new brand experience center. According to the brand, it has transformed its historic building at Viale Cesare Battisti 26 in Biella, ...

FLINT, MI -- Teal and orange never looked so good. Except for in the 2008 sports comedy classic, “Semi-Pro,” starring Will Ferrell, Woody Harrelson and André 3000. Today, FILA and Warner Bros.

A new FILA clothing collection has appeared on their website, adorned with Call Of Duty: Warzone and Black Ops’ Verdansk ‘84 logos. Fans had already noticed FILA logos within the game, which set its ...

Footlockers new incubator developed for limited-edition products and companies, Greenhouse, has debuted its first project with a VFILES x FILA capsule collection of apparel and footwear. Inspired by ...

Looking out over Midtown Manhattan from Fila’s New York showroom, Jon Epstein sees opportunity. With smart positioning, Fila, the Italian athletic shoe and sports apparel brand long considered a poor ...

To receive the Vogue Business newsletter, sign up here. On Thursday night in Manchester, England, droves of young people crowded outside Mayfield Depot to get a glimpse of the action surrounding ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Preview this article 1 min The Fila lease marks the latest ...