Struggling to think of ways to celebrate a 20th birthday or anniversary? For Staples, "that was easy." Staples is reviving its iconic Easy Button used in many advertising campaigns in the 2000s. The ...

Two decades ago, Staples introduced the world to the "Easy Button." In commercials, the office supplier portrayed it as a magical tool that could solve any problem when pressed, capturing our ...

Staples: Easy Button Staples’ Super Bowl XXXIX commercial via Interpublic Group of Companies' McCann-Erickson New York shows how a fanciful "easy" button might simplify diaper changing, bronco busting ...

Nelson Carreira is an executive healthcare strategist focusing on cybersecurity at CDW. Small businesses are increasingly being targeted by cybercriminals. In the past twelve months, 1 in 3 small ...

For as long as I’ve been in marketing measurement, people have been searching for the “easy button,” the one tool, model or ...

Love your Apple TV but hate it’s remote? Replace it with one that looks…well…normal. This hybrid Bluetooth + infrared remote makes it easy to control not just ...

No two words in the English language generate as much excitement in kids, and potential panic in administrators and parents. Because, yes, a snow day is a break from school, but calling off classes ...

With AI now a common sight in businesses across the world, the focus now switches to getting the most impact and use from the technology. At the recent Dell Technologies World 2025, this idea was ...