When a CRM is clear and simple to navigate, your team spends less time figuring out how to use it and more time doing the actual work. If you want to increase user adoption of your CRM, it's important ...

Salesforce has spent the last 20 years building a $13 billion company, largely on the back of a CRM application delivered as a cloud service. In its most recent financial guidance, Salesforce ...

Like many other SDRs, Salesforce is a must-have tool that I use daily in my efforts to track and manage my pipeline and keep everything neat and organized. But I wasn't always so proficient at it.