Sony Max has rolled out the latest version of its ‘Deewana bana de’ campaign. Conceptualised by DDB Mudra, the campaign consists of three TVCs, one of which is currently on-air. The TVC titled ‘Dhoom’ ...
It may remind some of STAR Gold’s ‘Sabse Bada Fan’, which is an affiliated award of the property ‘Sabse Favourite Kaun’, but MAX Business Head, Albert Almeida, clarified that nothing about ‘Sabse Bada ...
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