Founded by Denise Drace-Brownell, JD, MPH, DDB Technology stands apart in its belief that innovation is not just about developing new technologies, but about restructuring how value is created, ...
Reports of DDB’s demise may be exaggerated. But even if the brand survives Omnicom’s guillotine, the system that created it is already gone. Or why the age of names, myths, and craftsmanship is giving ...
Andrea Diquez, a 25-year veteran of Saatchi & Saatchi, is jumping ship to Omnicom Group's DDB, where she will become the first female CEO of the Chicago office. Diquez, most recently CEO of Saatchi's ...
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Omnicom Health has merged DDB Health and The Purpose Group to create Remedy Edge. The holding company told MM+M on Wednesday afternoon that it is combining DDB Health’s HCP marketing expertise with ...
At Cannes Lions this year, AI dominated the conversation again. But for Matty Burton, group chief creative officer at DDB Australia and New Zealand, the industry still has its priorities out of order.
DDB has unveiled a new corporate identity that invokes the founding principles of the three men who started the agency 70 years ago: Ned Doyle, Mac Dane and Bill Bernbach. The new logo was designed by ...
DDB developed The Uncreative Agency, an AI-powered tool that generates a creative proposal based on a simple one-sentence brief, according to a press release shared with Marketing Dive. In the first ...
Ad agency DDB Chicago “exploited” a smaller, minority-owned New York shop in a “classic bait and switch” in an effort to win a $4 billion U.S. Army contract, a lawsuit alleges. Hero Group, which does ...
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