Companies around the world are making customer experience (CX) the top priority according to Harvard Business Review Analytical Services (HBRAS). But to do so takes more than lip service. To deliver ...

Gen AI marketing tool helps brands easily visualize customer journeys and quickly ideate and refine strategies for better engagement Generate and validate key messaging and brand voice with Pega ...

Customer experience (CX) has become a critical driver of growth, retention, and differentiation, yet many organizations ...

WALTHAM, Mass.--(BUSINESS WIRE)--Pegasystems Inc. (NASDAQ: PEGA), The Enterprise Transformation Company TM today announced the industry’s first workflow-powered, agentic approach to customer ...

By integrating Gen AI into their marketing, sales, and customer service strategies, organizations can unlock new levels of efficiency and personalization. Info-Tech's latest blueprint equips IT ...

Quiq reports on the role of automation in customer service, highlighting tools like AI for questions, ticket classification, ...

Many issues that customers experience with websites, apps or digital products often tie back to how well or how poorly the underlying service was designed. When a ...

NVIDIA has launched the AI Blueprint for retail shopping assistants, a generative AI workflow aimed at enhancing shopping experiences both online and in-store. This blueprint, developed on the NVIDIA ...

Info-Tech Research Group's latest research provides valuable insights on using generative AI (Gen AI) technologies, such as ChatGPT, to drive marketing initiatives and sales and to enhance customer ...

New Pega service offering embeds enterprise workflows into any self-service channel to deliver consistent conversational experiences that delight customers and reduce costs Organizations across ...