Stepping back into the world of retro food advertising feels like opening a time capsule filled with pure magic. Research ...

The bouncing ad, reminiscent of DVD player logos, allowed viewers to scan the code, taking them to a cryptocurrency website offer. CNET editor Gael Fashingbauer Cooper, a journalist and pop-culture ...

Sydney Sweeney’s American Eagle ad sent shockwaves through the advertising world, winning immense praise and triggering fierce backlash as well – but experts are saying that the ad represents a ...

This year’s festive offering is full of 1990s nostalgia – but are hedonistic raves really the spirit of Christmas?

This week, social media fell into a frenzy over actress Sydney Sweeney and popular chain Dunkin'. The reason for the furor? A pair of advertisements featuring "genetics" led some to speculate about ...

International girl group Katseye danced to the song "Milkshake" in a viral Gap ad. (Gap/YouTube) A 90-second video starring a handful of beautiful, distinct-looking women in jeans broke the internet, ...

AI is incredible at speed, reach, and pattern recognition. But without the human layer of cultural fluency, especially from ...

Consider Singles’ Day. Born in the 1990s as a playful anti-Valentine’s Day among Chinese college students, it’s now a $150 ...

With the M&M's "spokescandies" being retired following online outrage and a Tucker Carlson segment, many Super Bowl brands are leaning into less-indulgent campaigns that still seem destined to become ...

It’s easy to say that the name of the advertising game has always been attention. But the level of skill, belief, strategic rigor, creative confidence, and sheer will required to win this game has ...