Consumer Reports has been testing popular products and advocating for consumers for almost 90 years, but just how does the nonprofit work? Is it really as independent as it claims? Here’s what you ...
Consumer products businesses are acutely aware of the power their retail partners hold. It’s data. They know who the customers are, what they buy, how often they buy it. Production costs are up.
In a digital world where every click and swipe can be analyzed, the consumer products industry finds itself at a difficult crossroads. On one side, rapid technological advancements are reshaping the ...
Shift in marketing approach: Smart companies are reshaping go-to-market strategies around buyer self-service. Emphasis on making products easy to evaluate and buy through effective "product answers." ...
A study investigating factors that could encourage or inhibit the adoption of solar among home-owning Saudi consumers says that a lack of consumer knowledge is “the major obstacle” to further ...
The Consumer Products – Staples is operating in a difficult demand environment, as companies navigate a macro landscape where household budgets remain stretched and purchasing decisions are ...
Washington, DC – Consumer Reports (CR) released findings today from an assessment of voice cloning products from six companies: Descript, ElevenLabs, Lovo, PlayHT, Resemble AI, and Speechify. CR found ...
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