This undated image provided by H&M shows plus-size model Jennie Runk, who is a size 12 or 14, in a swimsuit ad from 2012. The European-based retailer sells trendy clothing in the U.S. equivalent of ...

Anyone who has ever bought clothing that wasn't custom designed for them knows that size inconsistency across brands is a real issue. In fact, for almost every different store I shop in, I come in at ...

In the vast and completely arbitrary world of women's clothing sizes, it's pretty clear that there is no real industry standard. I don't know about you, but personally, I can wear a size-small T-shirt ...

Here are some numbers that illustrate the insanity of women’s clothing sizes: A size 8 dress today is nearly the equivalent of a size 16 dress in 1958. And a size 8 dress of 1958 doesn’t even have a ...

Confused by clothing sizes? Experts explain why brands differ, what vanity sizing means and the psychology behind the label Shopping for clothes that perfectly flatter our figure can feel like an ...

It was a squabble that epitomized the complicated and sometimes petty nature of the celebrity fashion world. Actress and "Dancing With the Stars" phenom Kirstie Alley claimed with giddiness that, ...

My-Best-Fit machine takes 200,000 different body measurements of shoppers. May 17, 2011— -- Shopping can turn into an anxiety-fueled excursion when women find they are a size 4 in one store but a ...

NEW YORK – When it comes to women’s clothing sizes, there’s some funny math going on. The average American woman is about 25 pounds heavier than she was in 1960. Yet women’s plus-size clothing, ...

When it comes to women’s clothing sizes, there’s some funny math going on. The average American woman is about 25 pounds heavier than her counterpart was in 1960. Yet women’s plus-size clothing, ...

The average American woman is about 25 pounds heavier than she was in 1960. Yet women's plus-size clothing, generally defined as size 14 and up, still makes up only about 9 percent of the $190 billion ...