Not only does it reduce friction, static, and breakage, but it also helps preserve your beloved blow-dry and cuts down on ...

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The amika Soulfood hair mask is a favorite among E! editors (and their brothers). It's packed with rich vitamins and antioxidants to hydrate and soften your hair, and the brand refers to the mask as a ...

Your scalp can look squeaky clean and still feel crowded. Dry shampoo, styling creams, hard water, pollen, city dust — they all settle into a quiet film that steals lift and makes roots itchy by ...