More and more Americans are working for themselves or starting their own business. If you're one of them, you'll likely need to register for a DBA, which stands for "Doing Business As." Before you ...

A DBA, meaning "doing business as," is a simple, effective form of advertising. For example, rather than do business as Joe Smith, Plumber, you name your business 24/7 Plumbing. It's catchier, but ...

For nearly a decade, Toni Matthews-El has published business topics ranging from cloud communication software to best steps for establishing your own LLC. In addition to Forbes Advisor, she's ...

‘DBA fictitious business name filing’ may sound like legal jargon—but for small business owners in California, it's a crucial step. It started with a taco truck. One of our clients, Camila (not real), ...

Kelly Main is a Marketing Editor and Writer specializing in digital marketing, online advertising and web design and development. Before joining the team, she was a Content Producer at Fit Small ...

Google Ads has this advertiser verification program and now advertisers can use their DBAs ("doing business as") or trade names for that verification. Google said these names are accepted if the legal ...

Frasier and Niles fulfill a lifelong dream by purchasing a treasured but faded restaurant through their company, Crane Brothers, LLC. They rechristen their restaurant as “Les Freres Heureux” and file ...

In August 2020, market data provider Statista reported that the trademarked brand name "Coca-Cola" was valued at $84.02 billion, which seems modest when you consider that the computer company "Apple" ...

If you’re starting a new business in South Florida, publishing a DBA (Doing Business As) or fictitious name ad may be a required step-and Community Newspapers in Miami and Broward is the go-to ...