Another way in which the Series 10 beats the Ultra is charging time, and this is something that's worth expanding on. Apple says that the Series 10 can charge from 0 to 80 percent in just 30 minutes (as opposed to older models which achieve the same feat in 45 minutes, whereas the Ultra models get there in an hour).

That brings us to one big reason you may end up with a cellular Apple Watch, even if you don’t care about those capabilities. If you want the more stylish Titanium Apple Watch Series 10 or Stainless Steel Apple Watch Series 9, you’re getting the GPS+Cellular version whether you like it or not. The same goes for the Apple Watch Ultra 2.

The Apple Watch Series 10 battery life is so good that I routinely get over 30 hours of battery life, and I'm not alone.

If you're thinking about upgrading your current Apple Watch or buying an Apple wearable for the first time, you may be wondering how the new Apple Watch Series 10 stacks up against last year's Series 9.

Apple Watch Series 10, which is powered by watchOS 11, features new sleep apnea notifications, faster charging, water depth and temperature sensing, plus new health and fitness insights. Apple Watch Series 10 is nearly 10 percent thinner and lighter than its predecessors.