But it won’t stick around for long. Now, six years after Ferrero took ownership of Butterfinger, the confectionery company is switching things up by launching a new flavor of the classic candy bar.

But it won’t stick around for long. Butterfinger is releasing its first new candy bar flavor in 10 years. The new Salted Caramel Butterfinger is hitting shelves now and will be available through June.

Butterfinger’s crisp peanut butter layers carry a century of history, recipe debates, and sweet candy-bar nostalgia that ...

Just when you thought Butterfinger couldn’t get any better, they’ve surprised fans yet again with an unexpected — and delicious — new twist. This spring and summer, the iconic candy brand is turning ...

Gift Article 10 Remaining As a subscriber, you have 10 articles to gift each month. Gifting allows recipients to access the article for free. At Butterfinger’s Franklin Park factory, freshly made ...

Butterfinger has hardly been known as a quick innovator in the candy industry, especially compared to brands like Reese's, Kit Kat, and M&M's. In fact, fans had to wait 10 years before the brand ...

PARSIPPANY, N.J., Sept. 9, 2025 /PRNewswire/ -- Building on the tremendous success of Salted Caramel, Butterfinger has officially launched its latest innovation, Marshmallow Butterfinger® - the ...

When Ferrara (an affiliate of Ferrero Group — the company behind Nutella and Tic Tacs) bought out Nestle’s confectionery brands in January 2018, iconic candy brands including Crunch bars, SweeTarts, ...