From left: Ricky Joshi, Saatva; Shady Ghattas, SAP; and moderator Julianne Pepitone discussed brand loyalty in a recent FastCo Works webinar sponsored by SAP. BY FastCo Works A growth-at-all-costs ...

Acquiring a customer is expensive. Losing one is even more costly. But companies can build sustainable growth not only by expanding their customer base but also by extending the value derived from ...

Build lifetime loyalty by knowing what customers expect. Want a magic mirror telling you what customers expect so you can provide exceptional CX? Now you have it. This ContactBabel report identifies ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. The key is understanding the customer relationship conversion process and forming strategic ...

The new owner of VPNSecure says it didn't know about the lifetime deals when it bought the VPN provider two years ago. Alex Valdes Alex Valdes from Bellevue, Washington has been pumping content into ...

A growth-at-all-costs mindset can land a company in hot water, creating misalignment with consumer needs and preventing the development of the long-term customer relationships that are foundational to ...