The simple toys of the past will soon become just a faded memory. Technology is advancing so fast today, that even kids’ toys are incredible robots that can perform complex series of tasks, convert, ...

Today Hasbro and Robosen Robotics announced that they've teamed up to create a new consumer robot based on one of the chief characters from the Transformers franchise: Optimus Prime. This new robot ...

Hasbro and Robosen have launched a companion trailer for Optimus Prime with equally cool auto-conversion features and an equally steep $750 price. Robosen Robotics has teamed up with Hasbro to build a ...

SALT LAKE CITY (KUTV) — Sometimes, childhood dreams come true. "The Transformers" animated series was released in September of 1984 and ran for four seasons before concluding in November of 1987. It ...

It was only last year that Roboson Robotics shook the Transformers collecting community with their impressive auto-converting Optimus Prime. Well, they are doing it again as a new Optimus is back as ...

Every Transformers collector’s toy budget for the year just got blown out. In a surprise reveal at Hasbro Pulse Fan Fest 2021, Kevin Smith and Jason Mewes debuted the ultimate 19-inch Optimus Prime ...

Caitlin Albers is a news writer with 10 years of experience covering the world of pop culture. When she's not writing about breaking news regarding the MCU, Caitlin can be found rewatching the ...

Something to look forward to: Are you a Transformers fan who would think nothing of spending hundreds of dollars on an Optimus Prime collectible that can really transform? If so, you've probably ...