Private labels have long been a way for retailers to build loyalty and take a bigger slice of margins. But, as with so much else, when Amazon launches or expands a private label, the event is treated ...

Most Amazon Saver items will be priced under $5. Amazon is expanding its grocery footprint, simplifying online shopping and launching a "new no-frills brand" to help consumers stretch their dollar, ...

Amazon continued to tinker further with its grocery offering on Wednesday when it introduced Amazon Grocery, a new private-label moniker that consolidates its existing Amazon Fresh and Happy Belly ...

The grocery game is getting an upgrade at Amazon. The best part: consumers are going to save. For starters, the company has announced Amazon Saver, a private-label budget brand for grocery shoppers on ...

Amazon has cut its overall number of private label brands to less than 20, The WSJ reported Thursday. According to information disclosed in a 2019 legal proceeding, Amazon offered about 158,000 ...

E-commerce giant Amazon has been in the food space for quite a few years, from its purchase of Whole Foods Market in 2017, to the launch of its first Amazon Fresh grocery store in 2020. Now, the ...

Amazon has recently started implementing a new practice on its U.S. platform: labeling certain products with a 'returned' tag. This initiative, which has caught many regular shoppers by surprise, ...

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The long-rumored Wickedly Prime is an Amazon-branded label for snacks. Its current offerings are pretty slim pickings, with only four healthy(ish) foods to choose from: popcorn, sweet potato tortilla ...

Amazon.com Inc. has considered abandoning its private-label business as a peace offering to regulators, according to a person familiar with the matter. The company’s growing set of house brands is at ...

AdAge reported today that Amazon recently launched the brand AmazonCommercial, a product line of bulk toilet paper, tissues and paper towels intended for a rapidly expanding B2B customer base - and ...