McDonald's fans came out in full force to celebrate the return of the beloved Snack Wrap, even causing a shortage of ...

After a nine-year hiatus, McDonald's brought back the popular Snack Wrap to overwhelming customer response, causing temporary ...

Snack Wrap fans, the wait is over. The cult favorite McDonald's chicken wrap is back on the menu. Here's what to know.

Return of Snack Wraps leaves some locations temporarily short of ingredients; brisk sales come after tough stretch for burger ...

There’s been plenty of anecdotal rumblings about the success of McDonald’s July 10 Snack Wrap launch. Some stores, according ...

Those early Snack Wrap buyers are loyal McDonald's customers. Numerator found that the survey's average respondent has ...

The return of the Snack Wrap is proving to be even more of a big deal than McDonald’s was hoping for.

Over the years, fans continued to press McDonald’s to bring back the Snack Wrap, launching a petition with over 18,000 ...

After a nearly 10-year break, McDonald’s fans soon can sink their teeth into snack wraps once again. The “iconic” wraps, ...

There’s a concept in psychology known as “hindsight bias.” It’s the idea that if you ask people if they think they could have ...

I tried McDonald's new Snack Wraps, which are back on the menu after a nearly decadelong hiatus.

After nearly a decade off the menu, one of McDonald's most beloved items is making a comeback. The Snack Wrap was introduced by McDonald's almost two decades ago to make it easier to eat its chicken ...